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Category : Book Review
Contagious - Why Things Catch On
Marketing

🗒️Contagious - Why Things Catch On

Contagious, STEPPS, Social Currency, Triggers, Emotion, Public, Practical Value, Stories

Invisible Influence: The Hidden Forces that Shape Behavior
Marketing

🗒️Invisible Influence: The Hidden Forces that Shape Behavior

Contagion, imitation, differentiation, identity signals

Hooked: How to Build Habit-Forming Products
Product

🗒️Hooked: How to Build Habit-Forming Products

Habit, Trigger, Action, Reward, Investment

Procrastination: Why You Do It, What to Do About It Now 
Psychology

🗒️Procrastination: Why You Do It, What to Do About It Now 

Procrastination, Perfectionism

The Square and the Tower : Networks, Hierarchies and the Struggle for Global Power
Marketing

🗒️The Square and the Tower : Networks, Hierarchies and the Struggle for Global Power

Douyin, Networks, Hierarchical Structures, Decentralized Communication

Zero to One: Notes on Startups, or How to Build the Future
Business

🗒️Zero to One: Notes on Startups, or How to Build the Future

Startup, Innovation, Monopoly, Entrepreneurship, Pareto Principle, Team Culture, Marketing, Technology

Growth Hacking Systems and User Growth Strategies
Marketing

🗒️Growth Hacking Systems and User Growth Strategies

growth hack, marketing, airbnb, dropbox

Finite and Infinite Games: A Multidimensional Exploration in Philosophy and Sociology
Philosophy

🗒️Finite and Infinite Games: A Multidimensional Exploration in Philosophy and Sociology

Philosophy, Finite and Infinite Games, Game Theory,

The Pyramid Principle by Barbara Minto
Business

🗒️The Pyramid Principle by Barbara Minto

The Pyramid Principle

Being Mortal: Medicine and What Matters in the End
Psychology

🗒️Being Mortal: Medicine and What Matters in the End

Being Mortal, Cancer, Caregiver

Embeded Power: Chinese Government and Economic Development
Others

🗒️Embeded Power: Chinese Government and Economic Development

Chinese Government, Economic

The Secret of Conversation
Psychology

🗒️The Secret of Conversation

Communication，20+books review