Analyzing "China Douyin Taste" Campaign

🗒️Analyzing "China Douyin Taste" Campaign

TikTok, Food, Audience Engagement, Marketing, POI

Zero to One: Notes on Startups, or How to Build the Future

🗒️Zero to One: Notes on Startups, or How to Build the Future

Startup, Innovation, Monopoly, Entrepreneurship, Pareto Principle, Team Culture, Marketing, Technology

Half-year Business Start-up

🗒️Half-year Business Start-up

Failure, Business, Entrepreneurial, Wechat, Game

The Square and the Tower : Networks, Hierarchies and the Struggle for Global Power

🗒️The Square and the Tower : Networks, Hierarchies and the Struggle for Global Power

Douyin, Networks, Hierarchical Structures, Decentralized Communication

Procrastination: Why You Do It, What to Do About It Now 

🗒️Procrastination: Why You Do It, What to Do About It Now 

Procrastination, Perfectionism

Hooked: How to Build Habit-Forming Products

🗒️Hooked: How to Build Habit-Forming Products

Habit, Trigger, Action, Reward, Investment